
Mimosa Marketing is a digital agency based in Shanghai and Boston focused on helping American Universities establish a verified presence in the Chinese digital space to target potential students.
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Advertising rules and regulations are constantly changing in China's internet space. We're on top of all new digital platforms and trends that are relevant for the education industry. We create tailored action plans for your organization or institution.

Mimosa has worked with some of the top educational institutions in the world. We understand how to achieve targeted KPIs while pleasing key board members and stakeholders. We work closely with our clients to create agile strategies which we execute on a day-to-day basis.

We provide transparent reporting on a weekly, bi-weekly, and monthly basis depending on your requirements.
In 2022, Mimosa will be launching a proprietary dashboard to help our clients digest the analytics from all of the social platforms in China.

We believe the only way to run a good business is to be fair and transparent. Our plans are designed to scale with the growth of your university's presence in China. Our pricing is publicly available here, and there are no hidden charges or fees.
Annual discounts available below

per month
An excellent foundation for your China digital presence
The Essentials

Initial consultation and on-going strategy

Registration of University's Weibo Account

Official verification of Weibo Account

Localized posts up to 18 per month

Weekly comment interaction with users

Post plan and execution

Monthly analytics reporting and alignment calls

Shared account manager
per month
Everything you need to scale your school's digital presence in China
All of the Essentials package and ...

Registration of WeChat Service Account

Official verification of WeChat account

Localized posts up to 30 per month

WeChat 'long form' articles up to 4 blasts per month

Daily comment interaction with users

Dedicated account manager

Crisis management: issues addressed within 24 hours including weekends
Contact Us for a quote
For ambitious schools looking for quick international scalability
All of the Essentials and Professionals package and...

Localized branded university microsite in Chinese

Implementation of an sCRM for lead generation

Influencer strategy, sourcing, negotiation, execution

WeChat 'long form' articles up to 12 blasts per month

Dedicated account manager and copywriter

Crisis management: issues addressed within 12 hours including weekends